We Implement, Drive and Sustain a Successful
Channel Sales Strategy
We Enhance Brand Visibility, Increase Market Share and
Boost Business Growth by Developing and Improving Your Channel Sales
KY2SC is a team of channel sales professionals with comprehensive expertise and experience in channel sales enablement for vendors and distributors in the IT Security, Network Security, Content Security, Information Security, Cyber Security & Cloud Security domain.
We have a proven track record of identifying, appointing, working with, and improving channels that help vendors and distributors increase the sales of their products and/or services. We develop and deploy channel sales strategies that include improving the product/services knowledge of partners, offering direct partner support, delivering direct presales support to partners, and implementing various channel enablement activities that will help increase market penetration and improve your sales figures.
Our primary goal is to help vendors and distributors make the most of their channel sales in key regions, as well as, those regions that have potential but remain untapped or unfocussed because of their inability to invest resources monetary or otherwise.
We have implementable and effective answers for the following questions:
- How can you become a top-performing vendor/distributor by optimizing channel sales?
- Why is your competitors’ channel sales strategy winning over more customers than your business and what you can do about it?
- What are the best approaches to channel sales training that lead to a meaningful behavioral change in your sales staff, leading to large-scale performance improvement?
- How do you improve the performance of your partners when it comes to selling your products/services?
- How do you appoint the right partners based on their expertise in the domain and experience in a specific region?
- How to help partners generate the right kind of awareness for your products and services?
- How to ensure partners will be happy and satisfied with the returns accruing from selling your products and services?
- How to tap into regions that you believe can deliver lucrative returns but which you are currently unable to tap into?
- How to grow your SMB/SME business in a viable manner and which aligns with your top-line and bottom-line revenue?
- How to ensure your channel sales strategy keeps achieving pre-defined sales targets year in and year out.
Our Expertise Helps Grow Your Channel Sales and Results in More Profitable Partner Relationships
Vision
Help vendors and distributors active in the IT Security domain to grow their market share by maximizing the potential of their channel sales business.
Mission
Offer meaningful partner focused channel enablement services that deliver ROI over the long-term regardless of the changing product portfolio, evolving market scenario, changing customer behavior and a fluctuating employee turnover.
Goals
Realize the goals of vendors and distributors by implementing, managing, monitoring and sustaining an effective channel sales strategy and work with them till the completion of the sales cycle and beyond, if needed.
What We Do?
Channel Introduction
We understand your channel, your relationship with partners and evaluate the current effectiveness of your channel sales strategy.
Generate Prospects
We leverage our influence in a particular region and work with regional and local partners to identify prospects that are best placed to turn into your customers.
Channel Enablement
We add immense value to your channel sales infrastructure by conducting various activities that give partners more knowledge about your products/services and help sell them better.